Topcon Positioning sponsors Get Kids Into Survey

By neub9
3 Min Read

Topcon Positioning Systems Expands Support for Get Kids into Survey Project

Topcon Positioning Systems has significantly increased its backing for the Get Kids into Survey (GKiS) project by becoming the exclusive sponsor of the Global Brand Ambassador Hub.

The new platform will offer a wide range of resources to the project’s Brand Ambassadors, an international community of volunteers who visit schools to promote surveying as a career and introduce students to the surveying and geospatial industries.

About Get Kids into Survey

Get Kids into Survey was established in 2017 by founder Elaine Ball, who created a poster that surveyors could use to explain their work to their children. Since then, the project has continued to demystify the work of surveyors for young audiences, supported by an industry well aware of the need to attract the next generation of surveyors.

Topcon’s sponsorship marks the latest in its ongoing support of GKiS. The Hub will empower GKiS to develop and host resources for the global network of Ambassadors to use when exhibiting at careers fairs, providing workshops, and organizing educational activities across more than 30 countries. Additionally, by sponsoring a homework project with GKiS, Topcon will also have its own unique GKiS cartoon character, Yumi the Wildcat Survey Ninja, who will become the face of the Topcon brand to young aspiring surveyors and be featured in her own Character Spotlight on the GKiS blog.

Michael Gomes, VP of sustainability and global CSR at Topcon, stated: “The geospatial and construction industries are facing a critical shortage in the skills-based workforce, which limits growth. It’s therefore crucial that we raise awareness and understanding of surveying as a potential career path for young people. By sponsoring the Ambassador Hub, we aim to raise the profile of surveying and skills-based construction work in education spaces and ensure a prosperous future for this beloved industry.”

Research by Topcon revealed that almost a third of construction managers across Europe identify skills shortages as a major challenge they face on projects, due in part to more experienced employees leaving the industry combined with a lack of new recruits. Get Kids into Survey is one of the outreach and education programs needed to reverse this trend.

Elaine Ball, co-founder of Get Kids into Survey, added: “The GKiS project is about uncovering the geospatial and survey industries for young people, and showing that they are exciting, forward-thinking, and technology-driven careers. Topcon’s support has been invaluable in growing GKiS from that first poster to a global network of Ambassadors and resources, and the new Hub will provide them with access to high-quality resources that will aid them in becoming strong advocates for surveying among young people.”

Topcon Positioning Website
Get Kids into Survey Website

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